Northwind Ops
B2B SaaS
Starting point
Manual lead triage and random follow-ups slowed handoffs to sales.
What we automated
Intent-based chatbot, n8n lead scoring, Slack escalations, and CRM enrichment.
Results
- 22% higher lead-to-opportunity conversion
- 2.1x faster first reply across time zones
- Clean owner + segment on 100% of new records
